Classic template
Big Number
One figure, very large: a price, a weight, a count of days. Everything else steps back.
- money
- challenges
- experiments
- stats
- Built for the hook
- The big number One figure so large (or small) it stops the scroll.
- Also serves
- Too strong to be true
- You fill in
- The big number
- Your photo
- Your photo optional
16:9 for YouTube, 9:16 for Shorts, Reels and TikTok: you choose when you start, and can switch.
About Big Number
Big Number is for money and finance channels, challenge creators and experimenters. One figure takes over: a price, a weight, a count of days, set very large while everything else steps back. A single number is the fastest thing to read on a small thumbnail, and a surprising one makes people need the story behind it.
Use it when one figure is the headline of the video. Type the number into its field, up to 5 characters, such as $1,000 or 72h, and add a title of up to 40 characters. Your photo is optional and appears small beside the figure. The number is the cover, so there is no words-off version. It comes as a finance Shorts cover in 9:16 or a 16:9 YouTube thumbnail.
Tip: put the unit in the number field, '72h' rather than '72', so the figure explains itself before the title is read.
